Analysts speculate that an iPhone 5 update is in the works for the fall, but along with that they are saying that apple has another iPad in the works as well. Speaking about the price elasticity of the new tablet mar-ket and how a tablet priced at the $300 mark would drive up sales in this very price sensitive market. They are saying that there is a potential of $10 billion in revenue for this new mini tablet, and that apple could take away sales from Amazon.com's Kindle.
Analysts did warn of lower revenue due to cannibalization and lower average sale prices.
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News paper article at: search.proquest.com.libresources1.sait.ab.ca/canadiannews/docview/1031141163/1388645AE76288EO134/1?accountid=13652
Ratner, Jonathan.The Ottawa Citizen [Ottawa, Ont] 03 Aug 2012: F.3
credit: Jonathan Ratner; Financial Post
copyright CanWest Media Aug 3, 2012
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